137: Hire a Marketing Team Fit for the Gig Economy with Jennifer Houston, Co-Founder of The Bench
Too many stories of burn out, layoff’s, low margins, the inability to never say no, missed vacationed, loss of passion and zero work life balance compelled Jennifer Houston, a 20+ year veteran in the marketing space, to build the business of her dreams. She and her business partner, Sarah Musgrove, problem solvers at heart, created the bench, "your marketing team for the gig economy." The Bench is a deconstructed marketing and branding agency that businesses with in house agency teams, and start-ups with placing fully vetted teams constructed of all freelance talent.